Four ways to bring order to your company's marketing.
We don't sell agency hours. We sell a marketing system led by a Fractional CMO and run by a team of marketing and design professionals who are experts in AI-powered workflows — it works with minimal involvement on your part; it doesn't depend on you being on top of it every day.
Part-time strategic marketing leadership
Defining goals, priorities and team, with the experience of a senior Fractional CMO without the cost of a full-time hire.
Auditing and redesigning the workflow
We audit how work moves today — campaigns, content, reporting — and redesign the flow to eliminate bottlenecks and repeated tasks.
Automation workflows for repetitive work
We implement AI automation workflows (martech, integrations, tools) for repetitive work: AI executes and measures, and the team's people analyze the results and adjust.
What to say, how often and where
We define what content moves the business, how often, and on which channels — and leave the system in place to sustain it over time.
This is what a project with Duit looks like.
Diagnosis
We review the current state of the marketing area: processes, tools and results. We come out with a clear map of where time is being lost.
System design
We define the goals, how we'll get there, and with what set of tactics. On that basis, we build the process architecture, the tool stack, and the points where AI will automate tasks.
Implementation
We put the system in motion: integrations, automations and the new processes running day to day.
Ongoing support
The Fractional CMO stays on, running the strategy, adjusting the system and answering for the results month by month.
Three ways to start, depending on your goal.
Not every B2B company needs the same thing. The process is the same for everyone — what changes is which actions we prioritize depending on whether you're building authority, generating leads, closing strategic partnerships, or a mix of the three.
Diagnosis + Quick Wins
For
Companies that don't yet know if they need a Fractional CMO and want concrete evidence before committing.
Includes
Audit of the current stack and processes, bottleneck map, a report with an explainer video, and 3 to 5 low-effort automations already implemented.
Depending on your goal
If you're after authority, we audit your presence and content in the category; if you're after leads, we audit your funnel and channels; if you're after partnerships, we map your partner ecosystem.
Orchestrated Content System
For
Companies with some content structure, but no system.
Includes
The 7 core processes (calendar, LinkedIn, newsletter, webinars, articles, reports, events), an AI-powered production workflow (AI executes and measures, the Duit team analyzes and adjusts), and biweekly performance reporting. The system is left documented and operable by your team.
Depending on your goal
Thought-leadership content if the focus is authority, lead magnets and nurturing if the focus is leads, co-branded content with partners if the focus is partnerships — or a weighted mix of the three.
Fractional CMO Full Orchestration
For
Companies looking for someone to lead the complete go-to-market strategy, not just execution.
Includes
The 4-stage methodology, fixed hours of strategic leadership per week, Pack 2 built in, and a monthly report to management with marketing OKRs.
Depending on your goal
Positioning and press relations if the focus is authority, demand generation and ABM strategy if the focus is leads, ecosystem mapping and partnership programs if the focus is partnerships.
Not sure yet which one fits? We start with Pack 1 and figure it out together.
Where do we start?
Tell us what stage your marketing is at today and we'll figure out together which service makes sense first.
Write to Duit